This is chinesefood.
campaign | branding | website design
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Rebrand Chinese food via a campaign event.
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A series of posters using colours and tone of voice that are generally not associated with Chinese food, together with mysterious shapes of food items, were designed to intrigue and attract people to the weekend food trucks, which are part of a campaign to change people’s perception about Chinese food and to promote the diversities of Chinese cuisine.
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Student project while at Shillington College.
